{"id":68358,"date":"2023-09-15T08:36:10","date_gmt":"2023-09-15T11:36:10","guid":{"rendered":"https:\/\/dana.com.br\/canaldana\/?p=68358"},"modified":"2023-09-15T08:36:10","modified_gmt":"2023-09-15T11:36:10","slug":"suvs-dominam-no-varejo-e-hatches-no-atacado","status":"publish","type":"post","link":"https:\/\/dana.com.br\/canaldana\/2023\/09\/15\/suvs-dominam-no-varejo-e-hatches-no-atacado\/","title":{"rendered":"SUVs dominam no varejo e hatches no atacado"},"content":{"rendered":"<p><em>AutoInd\u00fastria <\/em><\/p>\n<p>&nbsp;<\/p>\n<p>Com o varejo respondendo por 56% do mercado total de autom\u00f3veis em agosto, o ranking de vendas por modelo nesse caso \u00e9 totalmente diferente do registrado no atacado. Enquanto os SUVs s\u00e3o os preferidos junto ao consumidor comum, os hatches predominam nas vendas diretas.<\/p>\n<p>&nbsp;<\/p>\n<p>Dos dez carros mais procurados no varejo, exatamente a metade \u00e9 de SUVs, com o Honda HR-V liderando o ranking do m\u00eas passado (veja tabela abaixo).<\/p>\n<p>&nbsp;<\/p>\n<p>O Hyundai Creta aparece na terceira coloca\u00e7\u00e3o, enquanto Chevrolet Tracker e Fiat Fastback ocupam, pela ordem, a quinta e sexta posi\u00e7\u00f5es. O VW T Cross \u00e9 o d\u00e9cimo nessa lista dos autom\u00f3veis de maior demanda entre os clientes comuns.<\/p>\n<p>&nbsp;<\/p>\n<p>No atacado o quadro \u00e9 totalmente diferente. Dos cinco primeiros colocados, quatro s\u00e3o hatches: o l\u00edder Hyundai HB20, seguido do Fiat Mobi e VW Polo, com o Chevrolet Onix na quinta posi\u00e7\u00e3o. A exce\u00e7\u00e3o no Top 5 \u00e9 o sed\u00e3 Onix Plus, em quarto lugar. Complementam o Top 10 do atacado o Jeep Renegade, os Fiat Cronos e Argo, a Tracker e o Peugeot 208.<\/p>\n<p>&nbsp;<\/p>\n<p>Se consideradas as somas das vendas diretas e do varejo no segmento de autom\u00f3veis, o l\u00edder em agosto \u00e9 o Onix, seguido do Polo, HB20, Onix Plus, Fiat Mobi, Tracker, Argo, HR-V, T Cross e Jeep Compass. No c\u00f4mputo total, portanto, o atacado tem maior peso que o varejo nas vendas por modelo em todo o Pa\u00eds.<\/p>\n<p>&nbsp;<\/p>\n<p>Vale lembrar que o SUV HR-V \u00e9 l\u00edder de vendas hoje na marca Honda, em detrimento dos renovados City Hatch e Sedan, que n\u00e3o aparecem em nenhum dos ranking dos dez mais vendidos no Brasil.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Autom\u00f3veis \u2013 Modelos mais emplacados venda varejo Agosto\/2023<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>1\u00ba HONDA\/HR-V\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 5.322<\/p>\n<p>2\u00ba GM\/ONIX\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 4.813<\/p>\n<p>3\u00ba HYUNDAI\/CRETA\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 4.504<\/p>\n<p>4\u00ba VW\/POLO\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 3.904<\/p>\n<p>5\u00ba GM\/TRACKER\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 3.595<\/p>\n<p>6\u00ba FIAT\/FASTBACK\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 3.403<\/p>\n<p>7\u00ba GM\/ONIX PLUS\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 3.156<\/p>\n<p>8\u00ba TOYOTA\/COROLLA\u00a0\u00a0\u00a0 3.095<\/p>\n<p>9\u00ba HYUNDAI\/HB20\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 3.054<\/p>\n<p>10\u00ba VW\/T CROSS\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 2.882<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Autom\u00f3veis \u2013 Modelos mais emplacados venda direta Agosto\/2023<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>1\u00ba HYUNDAI\/HB20\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 4.999<\/p>\n<p>2\u00ba FIAT\/MOBI\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 4.413<\/p>\n<p>3\u00ba VW\/POLO\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 4.316<\/p>\n<p>4\u00ba GM\/ONIX PLUS\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 3.899<\/p>\n<p>5\u00ba GM\/ONIX\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 3.532<\/p>\n<p>6\u00ba JEEP\/RENEGADE\u00a0\u00a0\u00a0\u00a0\u00a0 3.454<\/p>\n<p>7\u00ba FIAT\/CRONOS\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 3.416<\/p>\n<p>8\u00ba FIAT\/ARGO\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 3.202<\/p>\n<p>9\u00ba GM\/TRACKER\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 2.777<\/p>\n<p>10\u00ba PEUGEOT\/208\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 2.687<\/p>\n<p>(AutoInd\u00fastria\/Alzira Rodrigues)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>AutoInd\u00fastria &nbsp; Com o varejo respondendo por 56% do mercado total de autom\u00f3veis em agosto, o ranking de vendas por modelo nesse caso \u00e9 totalmente diferente do registrado no atacado. Enquanto os SUVs s\u00e3o os preferidos junto ao consumidor comum, os hatches predominam nas vendas diretas. &nbsp; Dos dez carros mais procurados no varejo, exatamente\u2026 <a class=\"readmore\" href=\"https:\/\/dana.com.br\/canaldana\/2023\/09\/15\/suvs-dominam-no-varejo-e-hatches-no-atacado\/\">Leia mais \u00bb<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[79],"tags":[],"class_list":["post-68358","post","type-post","status-publish","format-standard","hentry","category-mercado"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SUVs dominam no varejo e hatches no atacado - Canal Dana<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dana.com.br\/canaldana\/2023\/09\/15\/suvs-dominam-no-varejo-e-hatches-no-atacado\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SUVs dominam no varejo e hatches no atacado - Canal Dana\" \/>\n<meta property=\"og:description\" content=\"AutoInd\u00fastria &nbsp; Com o varejo respondendo por 56% do mercado total de autom\u00f3veis em agosto, o ranking de vendas por modelo nesse caso \u00e9 totalmente diferente do registrado no atacado. 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