{"id":63569,"date":"2023-02-02T09:07:21","date_gmt":"2023-02-02T12:07:21","guid":{"rendered":"https:\/\/dana.com.br\/canaldana\/?p=63569"},"modified":"2023-02-02T09:07:21","modified_gmt":"2023-02-02T12:07:21","slug":"acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo","status":"publish","type":"post","link":"https:\/\/dana.com.br\/canaldana\/2023\/02\/02\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\/","title":{"rendered":"Acompanhe o vaiv\u00e9m dos modelos no varejo automotivo"},"content":{"rendered":"<p><em>AutoInd\u00fastria <\/em><\/p>\n<p>&nbsp;<\/p>\n<p>Dados preliminares do balan\u00e7o das vendas em janeiro indicam que a Fiat inicia o ano mantendo sua posi\u00e7\u00e3o de l\u00edder no Brasil, seguida da General Motors e Volkswagen, mesma ordem que o ranking por marcas cravou em 2022. J\u00e1 a lista dos modelos mais vendidos apresentou novidades neste in\u00edcio de ano.<\/p>\n<p>&nbsp;<\/p>\n<p>O Chevrolet Onix, que encerrou o ano passado na terceira coloca\u00e7\u00e3o do mercado de autom\u00f3veis e comerciais leves, perdendo em volume para a Fiat Strada e Hyundai HB20, emplacou o primeiro lugar em janeiro, com quase 7,2 mil licenciamentos e participa\u00e7\u00e3o de 5,5%. A picape da Fiat teve volume pr\u00f3ximo de 7 mil unidades e fatia de 5,3% (veja tabela abaixo).<\/p>\n<p>&nbsp;<\/p>\n<p>Completam o ranking dos cinco modelos mais vendidos no mercado brasileiro o Chevrolet Onix, a Tracker e o Hyundai Creta. Com isso, dois SUVs ficaram na seleta lista dos Top 5.<\/p>\n<p>&nbsp;<\/p>\n<p>J\u00e1 Hyundai HB-20, que no ano passado foi vice-l\u00edder no mercado de leves e o mais vendido entre os autom\u00f3veis, ficou na sexta posi\u00e7\u00e3o em janeiro. Suas vendas atingiram quase 5 mil unidades, com 3,8% de participa\u00e7\u00e3o. O ranking dos dez mais vendidos \u00e9 complementado pelos modelos VW T-Cross, Fiat Argo e Mobi, e Jeep Compass.<\/p>\n<p>&nbsp;<\/p>\n<p>Com rela\u00e7\u00e3o \u00e0s marcas de maior volume no mercado brasileiro, a Fiat encerrou o primeiro m\u00eas de 2023 com participa\u00e7\u00e3o de 21,8%, enquanto a GM deteve 17,2% e a Volkswagen, 15,4% (veja tabela).<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Top 10 Modelos Acumulado: 2023<\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>Modelo &#8211; Volume &#8211; Share<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>ONIX &#8211; 7.162 5.5%<\/p>\n<p>STRADA &#8211; 7.000 &#8211; 5.3%<\/p>\n<p>ONIX PLUS &#8211; 6.164 &#8211; 4.7%<\/p>\n<p>TRACKER &#8211; 5.297 &#8211; 4.0%<\/p>\n<p>CRETA &#8211; 4.969 &#8211; 3.8%<\/p>\n<p>HB20 &#8211; 4.840 &#8211; 3.7%<\/p>\n<p>T-CROSS &#8211; 4.454 &#8211; 3.4%<\/p>\n<p>ARGO 4.281 &#8211; 3.3%<\/p>\n<p>MOBI &#8211; 4,.08 &#8211; 3.2%<\/p>\n<p>COMPASS &#8211; 4.139 &#8211; 3.2%<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>Emplacamento Acumulado: Jan\/2023<\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>Marca &#8211; Volume &#8211; Share<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>FIAT &#8211; 28.582 &#8211; 21.8%<\/p>\n<p>CHEVROLET &#8211; 22.607 &#8211; 17.2%<\/p>\n<p>VOLKSWAGEN &#8211; 20.159 &#8211; 15.4%<\/p>\n<p>TOYOTA &#8211; 12.423 &#8211; 9.5%<\/p>\n<p>HYUNDAI &#8211; 11.521 &#8211; 8.8%<\/p>\n<p>JEEP &#8211; 8.526 &#8211; 6.5%<\/p>\n<p>RENAULT &#8211; 6.920 &#8211; 5.3%<\/p>\n<p>NISSAN &#8211; 4.039 &#8211; 3.1%<\/p>\n<p>HONDA &#8211; 3.274 &#8211; 2.5%<\/p>\n<p>CITROEN &#8211; 1.904 &#8211; 1.5%<\/p>\n<p>PEUGEOT &#8211; 1.634 &#8211; 1.2%<\/p>\n<p>FORD &#8211; 1.398 &#8211; 1.1%<\/p>\n<p>CHERY &#8211; 1.327 &#8211; 1.0%<\/p>\n<p>MITSUBISHI &#8211; 1.137 &#8211; 0.9%<\/p>\n<p>RAM &#8211; 592 &#8211; 0.5%<\/p>\n<p>DODGE &#8211; 5 &#8211; 0.0%<\/p>\n<p>OUTROS &#8211; 5,084 &#8211; 3.9%<\/p>\n<p>&nbsp;<\/p>\n<p>MERCADO &#8211; 131.132 &#8211; 100%<\/p>\n<p>(AutoInd\u00fastria\/Alzira Rodrigues)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>AutoInd\u00fastria &nbsp; Dados preliminares do balan\u00e7o das vendas em janeiro indicam que a Fiat inicia o ano mantendo sua posi\u00e7\u00e3o de l\u00edder no Brasil, seguida da General Motors e Volkswagen, mesma ordem que o ranking por marcas cravou em 2022. J\u00e1 a lista dos modelos mais vendidos apresentou novidades neste in\u00edcio de ano. &nbsp; O\u2026 <a class=\"readmore\" href=\"https:\/\/dana.com.br\/canaldana\/2023\/02\/02\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\/\">Leia mais \u00bb<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[79],"tags":[],"class_list":["post-63569","post","type-post","status-publish","format-standard","hentry","category-mercado"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Acompanhe o vaiv\u00e9m dos modelos no varejo automotivo - Canal Dana<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dana.com.br\/canaldana\/2023\/02\/02\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Acompanhe o vaiv\u00e9m dos modelos no varejo automotivo - Canal Dana\" \/>\n<meta property=\"og:description\" content=\"AutoInd\u00fastria &nbsp; Dados preliminares do balan\u00e7o das vendas em janeiro indicam que a Fiat inicia o ano mantendo sua posi\u00e7\u00e3o de l\u00edder no Brasil, seguida da General Motors e Volkswagen, mesma ordem que o ranking por marcas cravou em 2022. J\u00e1 a lista dos modelos mais vendidos apresentou novidades neste in\u00edcio de ano. &nbsp; O\u2026 Leia mais \u00bb\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dana.com.br\/canaldana\/2023\/02\/02\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\/\" \/>\n<meta property=\"og:site_name\" content=\"Canal Dana\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-02T12:07:21+00:00\" \/>\n<meta name=\"author\" content=\"Canal Dana\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Canal Dana\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2023\\\/02\\\/02\\\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2023\\\/02\\\/02\\\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\\\/\"},\"author\":{\"name\":\"Canal Dana\",\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/#\\\/schema\\\/person\\\/3c21f22f56fcf3bc46b94bc60ea4fef6\"},\"headline\":\"Acompanhe o vaiv\u00e9m dos modelos no varejo automotivo\",\"datePublished\":\"2023-02-02T12:07:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2023\\\/02\\\/02\\\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\\\/\"},\"wordCount\":357,\"articleSection\":[\"Mercado\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2023\\\/02\\\/02\\\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\\\/\",\"url\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2023\\\/02\\\/02\\\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\\\/\",\"name\":\"Acompanhe o vaiv\u00e9m dos modelos no varejo automotivo - Canal Dana\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/#website\"},\"datePublished\":\"2023-02-02T12:07:21+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/#\\\/schema\\\/person\\\/3c21f22f56fcf3bc46b94bc60ea4fef6\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2023\\\/02\\\/02\\\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2023\\\/02\\\/02\\\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2023\\\/02\\\/02\\\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Mercado\",\"item\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/mercado\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Acompanhe o vaiv\u00e9m dos modelos no varejo automotivo\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/#website\",\"url\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/\",\"name\":\"Canal Dana\",\"description\":\"Informativo com as principais not\u00edcias da ind\u00fastria automotiva\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/#\\\/schema\\\/person\\\/3c21f22f56fcf3bc46b94bc60ea4fef6\",\"name\":\"Canal Dana\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/420aaf9278582877d9018637c6817617705899d2858d7572ef0fe59a6b6454b4?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/420aaf9278582877d9018637c6817617705899d2858d7572ef0fe59a6b6454b4?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/420aaf9278582877d9018637c6817617705899d2858d7572ef0fe59a6b6454b4?s=96&d=mm&r=g\",\"caption\":\"Canal Dana\"},\"url\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/author\\\/cdeditor\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Acompanhe o vaiv\u00e9m dos modelos no varejo automotivo - Canal Dana","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/dana.com.br\/canaldana\/2023\/02\/02\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\/","og_locale":"pt_BR","og_type":"article","og_title":"Acompanhe o vaiv\u00e9m dos modelos no varejo automotivo - Canal Dana","og_description":"AutoInd\u00fastria &nbsp; Dados preliminares do balan\u00e7o das vendas em janeiro indicam que a Fiat inicia o ano mantendo sua posi\u00e7\u00e3o de l\u00edder no Brasil, seguida da General Motors e Volkswagen, mesma ordem que o ranking por marcas cravou em 2022. J\u00e1 a lista dos modelos mais vendidos apresentou novidades neste in\u00edcio de ano. &nbsp; O\u2026 Leia mais \u00bb","og_url":"https:\/\/dana.com.br\/canaldana\/2023\/02\/02\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\/","og_site_name":"Canal Dana","article_published_time":"2023-02-02T12:07:21+00:00","author":"Canal Dana","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Canal Dana","Est. tempo de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/dana.com.br\/canaldana\/2023\/02\/02\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\/#article","isPartOf":{"@id":"https:\/\/dana.com.br\/canaldana\/2023\/02\/02\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\/"},"author":{"name":"Canal Dana","@id":"https:\/\/dana.com.br\/canaldana\/#\/schema\/person\/3c21f22f56fcf3bc46b94bc60ea4fef6"},"headline":"Acompanhe o vaiv\u00e9m dos modelos no varejo automotivo","datePublished":"2023-02-02T12:07:21+00:00","mainEntityOfPage":{"@id":"https:\/\/dana.com.br\/canaldana\/2023\/02\/02\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\/"},"wordCount":357,"articleSection":["Mercado"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/dana.com.br\/canaldana\/2023\/02\/02\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\/","url":"https:\/\/dana.com.br\/canaldana\/2023\/02\/02\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\/","name":"Acompanhe o vaiv\u00e9m dos modelos no varejo automotivo - Canal Dana","isPartOf":{"@id":"https:\/\/dana.com.br\/canaldana\/#website"},"datePublished":"2023-02-02T12:07:21+00:00","author":{"@id":"https:\/\/dana.com.br\/canaldana\/#\/schema\/person\/3c21f22f56fcf3bc46b94bc60ea4fef6"},"breadcrumb":{"@id":"https:\/\/dana.com.br\/canaldana\/2023\/02\/02\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/dana.com.br\/canaldana\/2023\/02\/02\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/dana.com.br\/canaldana\/2023\/02\/02\/acompanhe-o-vaivem-dos-modelos-no-varejo-automotivo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/dana.com.br\/canaldana\/"},{"@type":"ListItem","position":2,"name":"Mercado","item":"https:\/\/dana.com.br\/canaldana\/mercado\/"},{"@type":"ListItem","position":3,"name":"Acompanhe o vaiv\u00e9m dos modelos no varejo automotivo"}]},{"@type":"WebSite","@id":"https:\/\/dana.com.br\/canaldana\/#website","url":"https:\/\/dana.com.br\/canaldana\/","name":"Canal Dana","description":"Informativo com as principais not\u00edcias da ind\u00fastria automotiva","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/dana.com.br\/canaldana\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Person","@id":"https:\/\/dana.com.br\/canaldana\/#\/schema\/person\/3c21f22f56fcf3bc46b94bc60ea4fef6","name":"Canal Dana","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/420aaf9278582877d9018637c6817617705899d2858d7572ef0fe59a6b6454b4?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/420aaf9278582877d9018637c6817617705899d2858d7572ef0fe59a6b6454b4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/420aaf9278582877d9018637c6817617705899d2858d7572ef0fe59a6b6454b4?s=96&d=mm&r=g","caption":"Canal Dana"},"url":"https:\/\/dana.com.br\/canaldana\/author\/cdeditor\/"}]}},"_links":{"self":[{"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/posts\/63569","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/comments?post=63569"}],"version-history":[{"count":0,"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/posts\/63569\/revisions"}],"wp:attachment":[{"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/media?parent=63569"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/categories?post=63569"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/tags?post=63569"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}