{"id":51862,"date":"2021-07-28T08:27:11","date_gmt":"2021-07-28T11:27:11","guid":{"rendered":"https:\/\/dana.com.br\/canaldana\/?p=51862"},"modified":"2021-07-28T08:27:11","modified_gmt":"2021-07-28T11:27:11","slug":"sumitomo-rubber-investe-r-1-bilhao-para-ampliar-producao-no-brasil","status":"publish","type":"post","link":"https:\/\/dana.com.br\/canaldana\/2021\/07\/28\/sumitomo-rubber-investe-r-1-bilhao-para-ampliar-producao-no-brasil\/","title":{"rendered":"Sumitomo Rubber investe R$ 1 bilh\u00e3o para ampliar produ\u00e7\u00e3o no Brasil"},"content":{"rendered":"<p><em>AutoInd\u00fastria<\/em><\/p>\n<p>&nbsp;<\/p>\n<p>Em tempos de demanda aquecida e at\u00e9 mesmo de falta de pneus no mercado brasileiro, a Sumitomo Rubber do Brasil anuncia investimento de R$ 1,06 bilh\u00e3o na amplia\u00e7\u00e3o da capacidade de sua f\u00e1brica de Fazenda Rio Grande, PR. A divulga\u00e7\u00e3o do novo aporte acontece no m\u00eas em que a empresa comemora 10 anos de opera\u00e7\u00f5es no Pa\u00eds.<\/p>\n<p>&nbsp;<\/p>\n<p>Detentora das marcas Dunlop, Falken e Sumitomo, a fabricante programa aumentar em 28% a produ\u00e7\u00e3o di\u00e1ria de pneus de passeio, de 18 mil para 23 mil unidades at\u00e9 2024, e mais do que dobrar a de pneus de carga, de 1.000 para 2.200 at\u00e9 2025.<\/p>\n<p>&nbsp;<\/p>\n<p>O diretor de marketing e vendas da Sumitomo Rubber do Brasil, Rodrigo Marins Costa Alonso, informa que atualmente a empresa opera no limite de sua capacidade, em tr\u00eas turnos nos sete dias da semana. Com um quadro atual de 1,6 mil funcion\u00e1rios, a ideia \u00e9 contratar mais de 300 para garantir o aumento de capacidade da planta brasileira.<\/p>\n<p>&nbsp;<\/p>\n<p>O novo aporte, que se soma a um total de US$ 1,6 bilh\u00e3o investido desde 2011, \u00e9 um demonstrativo da confian\u00e7a da empresa na recupera\u00e7\u00e3o da economia brasileira, apesar das adversidades causadas pela pandemia do novo coronav\u00edrus. \u201cAl\u00e9m de ampliarmos a produ\u00e7\u00e3o local, tamb\u00e9m vamos trazer novos produtos e tecnologias para o Pa\u00eds. Estamos sempre nos preparando para apresentar novidades\u201d, comenta Alonso.<\/p>\n<p>&nbsp;<\/p>\n<p>Da oferta total da f\u00e1brica paranaense, 80% destinam-se atualmente ao mercado de reposi\u00e7\u00e3o e 20% envolvem neg\u00f3cios diretos com as montadoras. No segmento de passeio, a empresa atende a Toyota, Fiat e Volkswagen. No de carga, no qual atua h\u00e1 dois anos e inicialmente apenas no aftermarket, tamb\u00e9m j\u00e1 tem tr\u00eas clientes: Marcopolo, Volkswagen Caminh\u00f5es e \u00d4nibus e Iveco.<\/p>\n<p>&nbsp;<\/p>\n<p>Alonso informa que h\u00e1 negocia\u00e7\u00f5es com outras montadoras para amplia\u00e7\u00e3o dos neg\u00f3cios OEM, mas a ideia \u00e9 manter o mesmo mix de entregas no Pa\u00eds, visto que as vendas para o mercado de reposi\u00e7\u00e3o tamb\u00e9m est\u00e3o em alta. O foco da Sumitomo Rubber tem sido o mercado interno, com baixos volumes de exporta\u00e7\u00e3o para Argentina, Uruguai e Col\u00f4mbia.<\/p>\n<p>&nbsp;<\/p>\n<p>Quanto \u00e0s importa\u00e7\u00f5es, elas representam atualmente apenas 2% das vendas para o mercado de reposi\u00e7\u00e3o. Sobre a falta de insumos que vem afetando a ind\u00fastria automotiva mundialmente, Alonso diz que o principal reflexo \u00e9 no aumento do pre\u00e7o das commodities. N\u00e3o tem ocorrido, segundo ele, problemas de paralisa\u00e7\u00e3o na planta do Paran\u00e1;<\/p>\n<p>&nbsp;<\/p>\n<p>O an\u00fancio do investimento da Sumitomo Rubber coincide com reclama\u00e7\u00f5es das fabricantes de implementos rodovi\u00e1rios e tamb\u00e9m das montadoras de caminh\u00f5es com rela\u00e7\u00e3o \u00e0 falta de pneus no Brasil. Algumas empresas t\u00eam apelado para a importa\u00e7\u00e3o a fim de evitar redu\u00e7\u00e3o da oferta em momento de demanda aquecida. (AutoInd\u00fastria\/Alzira Rodrigues)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>AutoInd\u00fastria &nbsp; Em tempos de demanda aquecida e at\u00e9 mesmo de falta de pneus no mercado brasileiro, a Sumitomo Rubber do Brasil anuncia investimento de R$ 1,06 bilh\u00e3o na amplia\u00e7\u00e3o da capacidade de sua f\u00e1brica de Fazenda Rio Grande, PR. A divulga\u00e7\u00e3o do novo aporte acontece no m\u00eas em que a empresa comemora 10 anos\u2026 <a class=\"readmore\" href=\"https:\/\/dana.com.br\/canaldana\/2021\/07\/28\/sumitomo-rubber-investe-r-1-bilhao-para-ampliar-producao-no-brasil\/\">Leia mais \u00bb<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[61],"tags":[],"class_list":["post-51862","post","type-post","status-publish","format-standard","hentry","category-destaques"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sumitomo Rubber investe R$ 1 bilh\u00e3o para ampliar produ\u00e7\u00e3o no Brasil - Canal Dana<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dana.com.br\/canaldana\/2021\/07\/28\/sumitomo-rubber-investe-r-1-bilhao-para-ampliar-producao-no-brasil\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sumitomo Rubber investe R$ 1 bilh\u00e3o para ampliar produ\u00e7\u00e3o no Brasil - Canal Dana\" \/>\n<meta property=\"og:description\" content=\"AutoInd\u00fastria &nbsp; Em tempos de demanda aquecida e at\u00e9 mesmo de falta de pneus no mercado brasileiro, a Sumitomo Rubber do Brasil anuncia investimento de R$ 1,06 bilh\u00e3o na amplia\u00e7\u00e3o da capacidade de sua f\u00e1brica de Fazenda Rio Grande, PR. 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