{"id":36999,"date":"2019-09-05T08:20:46","date_gmt":"2019-09-05T11:20:46","guid":{"rendered":"https:\/\/dana.com.br\/canaldana\/?p=36999"},"modified":"2019-09-05T08:20:46","modified_gmt":"2019-09-05T11:20:46","slug":"toyota-lanca-servico-de-locacao-em-suas-concessionarias","status":"publish","type":"post","link":"https:\/\/dana.com.br\/canaldana\/2019\/09\/05\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\/","title":{"rendered":"Toyota lan\u00e7a servi\u00e7o de loca\u00e7\u00e3o em suas concession\u00e1rias"},"content":{"rendered":"<p><em>AutoInd\u00fastria <\/em><\/p>\n<p>&nbsp;<\/p>\n<p>No embalo do lan\u00e7amento da 12\u00aa gera\u00e7\u00e3o do Corolla, que traz pioneiro modelo h\u00edbrido flex, a Toyota lan\u00e7ar\u00e1 no Brasil um servi\u00e7o tamb\u00e9m in\u00e9dito que permitir\u00e1 \u00e0 sua rede de concession\u00e1rias operar como locadora de ve\u00edculos.<\/p>\n<p>&nbsp;<\/p>\n<p>\u00c9 o Toyota Mobility Service, TMS, que ser\u00e1 oficialmente lan\u00e7ado na quinta-feira da pr\u00f3xima semana, dia 12, junto com a pr\u00e9-apresenta\u00e7\u00e3o do Corolla 2020 na sua rede de concession\u00e1rias, em evento denominado VIP Day. O lan\u00e7amento p\u00fablico do novo sed\u00e3 est\u00e1 programado para o dia 17.<\/p>\n<p>&nbsp;<\/p>\n<p>O servi\u00e7o funcionar\u00e1 por meio de aplicativo que o interessado instalar\u00e1 em seu celular. Toda a linha da marca estar\u00e1 dispon\u00edvel para aluguel, que pode ocorrer em prazo m\u00e1ximo de 90 dias. Inicialmente ser\u00e3o 10 concession\u00e1rios participando do projeto piloto, que contemplar\u00e1 a capital paulista, o interior do Estado de S\u00e3o Paulo, Salvador, BA, Bras\u00edlia, DF, e Porto Alegre (RS).<\/p>\n<p>&nbsp;<\/p>\n<p>Segundo o presidente da Toyota do Brasil, Rafael Chang, h\u00e1 servi\u00e7o similar no Jap\u00e3o. Ele preferiu n\u00e3o adiantar maiores detalhes do TMS, dizendo que a empresa programa evento espec\u00edfico para sua apresenta\u00e7\u00e3o. Executivos da montadora adiantaram, por\u00e9m, que o Toyota Mobile Service foi bem recebido na rede.<\/p>\n<p>&nbsp;<\/p>\n<p>A concession\u00e1ria bancar\u00e1 90% do custo da frota participante do servi\u00e7o de aluguel e a Toyota os 10% restantes. \u00c9 um projeto que certamente vai ao encontro dos novos rumos da mobilidade, numa \u00e9poca em que ter carro pr\u00f3prio j\u00e1 n\u00e3o \u00e9 o sonho da maioria dos jovens como ocorria anteriormente.<\/p>\n<p>&nbsp;<\/p>\n<p>Sem contar que hoje as locadoras s\u00e3o as principais concorrentes das concession\u00e1rias no segmento de ve\u00edculos seminovos, visto que compram o modelo zero-quil\u00f4metro com desconto e levam vantagem na hora da revenda. Com o novo servi\u00e7o Toyota, as concession\u00e1rias passam a atuar de forma similar, ganhando competitividade no mercado de carros usados. (AutoInd\u00fastria\/Alzira Rodrigues)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>AutoInd\u00fastria &nbsp; No embalo do lan\u00e7amento da 12\u00aa gera\u00e7\u00e3o do Corolla, que traz pioneiro modelo h\u00edbrido flex, a Toyota lan\u00e7ar\u00e1 no Brasil um servi\u00e7o tamb\u00e9m in\u00e9dito que permitir\u00e1 \u00e0 sua rede de concession\u00e1rias operar como locadora de ve\u00edculos. &nbsp; \u00c9 o Toyota Mobility Service, TMS, que ser\u00e1 oficialmente lan\u00e7ado na quinta-feira da pr\u00f3xima semana, dia\u2026 <a class=\"readmore\" href=\"https:\/\/dana.com.br\/canaldana\/2019\/09\/05\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\/\">Leia mais \u00bb<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[79],"tags":[],"class_list":["post-36999","post","type-post","status-publish","format-standard","hentry","category-mercado"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Toyota lan\u00e7a servi\u00e7o de loca\u00e7\u00e3o em suas concession\u00e1rias - Canal Dana<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dana.com.br\/canaldana\/2019\/09\/05\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Toyota lan\u00e7a servi\u00e7o de loca\u00e7\u00e3o em suas concession\u00e1rias - Canal Dana\" \/>\n<meta property=\"og:description\" content=\"AutoInd\u00fastria &nbsp; No embalo do lan\u00e7amento da 12\u00aa gera\u00e7\u00e3o do Corolla, que traz pioneiro modelo h\u00edbrido flex, a Toyota lan\u00e7ar\u00e1 no Brasil um servi\u00e7o tamb\u00e9m in\u00e9dito que permitir\u00e1 \u00e0 sua rede de concession\u00e1rias operar como locadora de ve\u00edculos. &nbsp; \u00c9 o Toyota Mobility Service, TMS, que ser\u00e1 oficialmente lan\u00e7ado na quinta-feira da pr\u00f3xima semana, dia\u2026 Leia mais \u00bb\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dana.com.br\/canaldana\/2019\/09\/05\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\/\" \/>\n<meta property=\"og:site_name\" content=\"Canal Dana\" \/>\n<meta property=\"article:published_time\" content=\"2019-09-05T11:20:46+00:00\" \/>\n<meta name=\"author\" content=\"Canal Dana\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Canal Dana\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2019\\\/09\\\/05\\\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2019\\\/09\\\/05\\\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\\\/\"},\"author\":{\"name\":\"Canal Dana\",\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/#\\\/schema\\\/person\\\/3c21f22f56fcf3bc46b94bc60ea4fef6\"},\"headline\":\"Toyota lan\u00e7a servi\u00e7o de loca\u00e7\u00e3o em suas concession\u00e1rias\",\"datePublished\":\"2019-09-05T11:20:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2019\\\/09\\\/05\\\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\\\/\"},\"wordCount\":343,\"articleSection\":[\"Mercado\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2019\\\/09\\\/05\\\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\\\/\",\"url\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2019\\\/09\\\/05\\\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\\\/\",\"name\":\"Toyota lan\u00e7a servi\u00e7o de loca\u00e7\u00e3o em suas concession\u00e1rias - Canal Dana\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/#website\"},\"datePublished\":\"2019-09-05T11:20:46+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/#\\\/schema\\\/person\\\/3c21f22f56fcf3bc46b94bc60ea4fef6\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2019\\\/09\\\/05\\\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2019\\\/09\\\/05\\\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2019\\\/09\\\/05\\\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Mercado\",\"item\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/mercado\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Toyota lan\u00e7a servi\u00e7o de loca\u00e7\u00e3o em suas concession\u00e1rias\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/#website\",\"url\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/\",\"name\":\"Canal Dana\",\"description\":\"Informativo com as principais not\u00edcias da ind\u00fastria automotiva\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/#\\\/schema\\\/person\\\/3c21f22f56fcf3bc46b94bc60ea4fef6\",\"name\":\"Canal Dana\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/420aaf9278582877d9018637c6817617705899d2858d7572ef0fe59a6b6454b4?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/420aaf9278582877d9018637c6817617705899d2858d7572ef0fe59a6b6454b4?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/420aaf9278582877d9018637c6817617705899d2858d7572ef0fe59a6b6454b4?s=96&d=mm&r=g\",\"caption\":\"Canal Dana\"},\"url\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/author\\\/cdeditor\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Toyota lan\u00e7a servi\u00e7o de loca\u00e7\u00e3o em suas concession\u00e1rias - Canal Dana","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/dana.com.br\/canaldana\/2019\/09\/05\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\/","og_locale":"pt_BR","og_type":"article","og_title":"Toyota lan\u00e7a servi\u00e7o de loca\u00e7\u00e3o em suas concession\u00e1rias - Canal Dana","og_description":"AutoInd\u00fastria &nbsp; No embalo do lan\u00e7amento da 12\u00aa gera\u00e7\u00e3o do Corolla, que traz pioneiro modelo h\u00edbrido flex, a Toyota lan\u00e7ar\u00e1 no Brasil um servi\u00e7o tamb\u00e9m in\u00e9dito que permitir\u00e1 \u00e0 sua rede de concession\u00e1rias operar como locadora de ve\u00edculos. &nbsp; \u00c9 o Toyota Mobility Service, TMS, que ser\u00e1 oficialmente lan\u00e7ado na quinta-feira da pr\u00f3xima semana, dia\u2026 Leia mais \u00bb","og_url":"https:\/\/dana.com.br\/canaldana\/2019\/09\/05\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\/","og_site_name":"Canal Dana","article_published_time":"2019-09-05T11:20:46+00:00","author":"Canal Dana","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Canal Dana","Est. tempo de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/dana.com.br\/canaldana\/2019\/09\/05\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\/#article","isPartOf":{"@id":"https:\/\/dana.com.br\/canaldana\/2019\/09\/05\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\/"},"author":{"name":"Canal Dana","@id":"https:\/\/dana.com.br\/canaldana\/#\/schema\/person\/3c21f22f56fcf3bc46b94bc60ea4fef6"},"headline":"Toyota lan\u00e7a servi\u00e7o de loca\u00e7\u00e3o em suas concession\u00e1rias","datePublished":"2019-09-05T11:20:46+00:00","mainEntityOfPage":{"@id":"https:\/\/dana.com.br\/canaldana\/2019\/09\/05\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\/"},"wordCount":343,"articleSection":["Mercado"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/dana.com.br\/canaldana\/2019\/09\/05\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\/","url":"https:\/\/dana.com.br\/canaldana\/2019\/09\/05\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\/","name":"Toyota lan\u00e7a servi\u00e7o de loca\u00e7\u00e3o em suas concession\u00e1rias - Canal Dana","isPartOf":{"@id":"https:\/\/dana.com.br\/canaldana\/#website"},"datePublished":"2019-09-05T11:20:46+00:00","author":{"@id":"https:\/\/dana.com.br\/canaldana\/#\/schema\/person\/3c21f22f56fcf3bc46b94bc60ea4fef6"},"breadcrumb":{"@id":"https:\/\/dana.com.br\/canaldana\/2019\/09\/05\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/dana.com.br\/canaldana\/2019\/09\/05\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/dana.com.br\/canaldana\/2019\/09\/05\/toyota-lanca-servico-de-locacao-em-suas-concessionarias\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/dana.com.br\/canaldana\/"},{"@type":"ListItem","position":2,"name":"Mercado","item":"https:\/\/dana.com.br\/canaldana\/mercado\/"},{"@type":"ListItem","position":3,"name":"Toyota lan\u00e7a servi\u00e7o de loca\u00e7\u00e3o em suas concession\u00e1rias"}]},{"@type":"WebSite","@id":"https:\/\/dana.com.br\/canaldana\/#website","url":"https:\/\/dana.com.br\/canaldana\/","name":"Canal Dana","description":"Informativo com as principais not\u00edcias da ind\u00fastria automotiva","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/dana.com.br\/canaldana\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Person","@id":"https:\/\/dana.com.br\/canaldana\/#\/schema\/person\/3c21f22f56fcf3bc46b94bc60ea4fef6","name":"Canal Dana","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/420aaf9278582877d9018637c6817617705899d2858d7572ef0fe59a6b6454b4?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/420aaf9278582877d9018637c6817617705899d2858d7572ef0fe59a6b6454b4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/420aaf9278582877d9018637c6817617705899d2858d7572ef0fe59a6b6454b4?s=96&d=mm&r=g","caption":"Canal Dana"},"url":"https:\/\/dana.com.br\/canaldana\/author\/cdeditor\/"}]}},"_links":{"self":[{"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/posts\/36999","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/comments?post=36999"}],"version-history":[{"count":0,"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/posts\/36999\/revisions"}],"wp:attachment":[{"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/media?parent=36999"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/categories?post=36999"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dana.com.br\/canaldana\/wp-json\/wp\/v2\/tags?post=36999"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}