{"id":33471,"date":"2019-04-03T09:20:32","date_gmt":"2019-04-03T12:20:32","guid":{"rendered":"https:\/\/dana.com.br\/canaldana\/?p=33471"},"modified":"2019-04-03T09:20:32","modified_gmt":"2019-04-03T12:20:32","slug":"dana-lanca-assistente-virtual-spicer","status":"publish","type":"post","link":"https:\/\/dana.com.br\/canaldana\/2019\/04\/03\/dana-lanca-assistente-virtual-spicer\/","title":{"rendered":"Dana lan\u00e7a assistente virtual Spicer"},"content":{"rendered":"<p><em>Novo servi\u00e7o est\u00e1 dispon\u00edvel no Facebook Messenger da marca<\/em><\/p>\n<p>&nbsp;<\/p>\n<p>Para se aproximar ainda mais dos mec\u00e2nicos que aplicam os produtos da marca a Dana acaba de lan\u00e7ar o assistente virtual Spicer. O novo servi\u00e7o, dispon\u00edvel por interm\u00e9dio do Facebook Messenger da marca ajuda a agilizar o atendimento e fornecer respostas para d\u00favidas t\u00e9cnicas ou mesmo indicar onde comprar os produtos Spicer no varejo.<\/p>\n<p>&nbsp;<\/p>\n<p>O assistente virtual Spicer re\u00fane uma s\u00e9rie de conte\u00fados t\u00e9cnicos e direcionamento para respostas \u00e0s perguntas mais comuns feitas no contato telef\u00f4nico do servi\u00e7o de atendimento t\u00e9cnico atrav\u00e9s de autoatendimento &#8211; um chat bot &#8211; no Facebook da marca &#8211; @SpicerBrasil.<\/p>\n<p>&nbsp;<\/p>\n<p>\u201cO assistente virtual Spicer \u00e9 mais uma iniciativa para melhorar o nosso atendimento e tempo de resposta e assim melhor atender as necessidades e quest\u00f5es recorrentes dos mec\u00e2nicos, independentemente do dia ou hor\u00e1rio. Utilizamos a tecnologia para atender mais este desafio dos tempos atuais, com a expectativa de respostas instant\u00e2neas nos canais digitais, oferecendo solu\u00e7\u00f5es para estas quest\u00f5es muitas vezes cr\u00edticas, indo al\u00e9m do hor\u00e1rio comercial\u201d, explica Lu\u00eds Pedro Ferreira, Diretor de Marketing e Comunica\u00e7\u00e3o para a Am\u00e9rica do Sul.<\/p>\n<p>&nbsp;<\/p>\n<p>\u201cSomamos nosso conhecimento de anos de atua\u00e7\u00e3o no mercado de reposi\u00e7\u00e3o \u00e0s quest\u00f5es de campo que nossas Unidades M\u00f3veis t\u00eam trazido, al\u00e9m das perguntas que surgem nos m\u00faltiplos canais que oferecermos. Organizamos por t\u00f3picos e essa base de conhecimento formada pelas perguntas e respostas serve de fonte para o nosso sistema de autoatendimento, sugerindo alternativas\u201d, destaca o executivo.<\/p>\n<p>&nbsp;<\/p>\n<p>O sistema se retroalimenta, e \u00e0 medida que novas perguntas e respostas v\u00e3o surgindo, novas op\u00e7\u00f5es estar\u00e3o dispon\u00edveis na plataforma, que pode ser acessada pelo computador ou smartphones, seja pela p\u00e1gina oficial da marca em <a href=\"http:\/\/Facebook.com\/SpicerBrasil\" target=\"_blank\" rel=\"noopener\">Facebook.com\/SpicerBrasil<\/a> &#8211; mandar mensagem, pelo link <a href=\"https:\/\/m.me\/SpicerBrasil\" target=\"_blank\" rel=\"noopener\">https:\/\/m.me\/SpicerBrasil<\/a> ou pelo aplicativo Facebook Messenger, dispon\u00edvel para iOS ou Android.<\/p>\n<p>&nbsp;<\/p>\n<p>A solu\u00e7\u00e3o de tecnologia adotada pela Dana aproveita a plataforma do Facebook e seu m\u00f3dulo de mensagens instant\u00e2neas Messenger. Foram pouco mais de 6 meses de desenvolvimento e investimento que suportam esta iniciativa inovadora no segmento, disponibilizando em um m\u00f3dulo de autoatendimento o conte\u00fado t\u00e9cnico completo que se encontra publicado no site da marca e no seu canal no YouTube.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Novo servi\u00e7o est\u00e1 dispon\u00edvel no Facebook Messenger da marca &nbsp; Para se aproximar ainda mais dos mec\u00e2nicos que aplicam os produtos da marca a Dana acaba de lan\u00e7ar o assistente virtual Spicer. O novo servi\u00e7o, dispon\u00edvel por interm\u00e9dio do Facebook Messenger da marca ajuda a agilizar o atendimento e fornecer respostas para d\u00favidas t\u00e9cnicas ou\u2026 <a class=\"readmore\" href=\"https:\/\/dana.com.br\/canaldana\/2019\/04\/03\/dana-lanca-assistente-virtual-spicer\/\">Leia mais \u00bb<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[87],"tags":[],"class_list":["post-33471","post","type-post","status-publish","format-standard","hentry","category-destaque-dana"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dana lan\u00e7a assistente virtual Spicer - Canal Dana<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dana.com.br\/canaldana\/2019\/04\/03\/dana-lanca-assistente-virtual-spicer\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dana lan\u00e7a assistente virtual Spicer - Canal Dana\" \/>\n<meta property=\"og:description\" content=\"Novo servi\u00e7o est\u00e1 dispon\u00edvel no Facebook Messenger da marca &nbsp; Para se aproximar ainda mais dos mec\u00e2nicos que aplicam os produtos da marca a Dana acaba de lan\u00e7ar o assistente virtual Spicer. O novo servi\u00e7o, dispon\u00edvel por interm\u00e9dio do Facebook Messenger da marca ajuda a agilizar o atendimento e fornecer respostas para d\u00favidas t\u00e9cnicas ou\u2026 Leia mais \u00bb\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dana.com.br\/canaldana\/2019\/04\/03\/dana-lanca-assistente-virtual-spicer\/\" \/>\n<meta property=\"og:site_name\" content=\"Canal Dana\" \/>\n<meta property=\"article:published_time\" content=\"2019-04-03T12:20:32+00:00\" \/>\n<meta name=\"author\" content=\"Canal Dana\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Canal Dana\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2019\\\/04\\\/03\\\/dana-lanca-assistente-virtual-spicer\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2019\\\/04\\\/03\\\/dana-lanca-assistente-virtual-spicer\\\/\"},\"author\":{\"name\":\"Canal Dana\",\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/#\\\/schema\\\/person\\\/3c21f22f56fcf3bc46b94bc60ea4fef6\"},\"headline\":\"Dana lan\u00e7a assistente virtual Spicer\",\"datePublished\":\"2019-04-03T12:20:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2019\\\/04\\\/03\\\/dana-lanca-assistente-virtual-spicer\\\/\"},\"wordCount\":417,\"articleSection\":[\"Destaque Dana\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2019\\\/04\\\/03\\\/dana-lanca-assistente-virtual-spicer\\\/\",\"url\":\"https:\\\/\\\/dana.com.br\\\/canaldana\\\/2019\\\/04\\\/03\\\/dana-lanca-assistente-virtual-spicer\\\/\",\"name\":\"Dana lan\u00e7a assistente virtual Spicer - 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