{"id":16961,"date":"2017-05-18T08:52:32","date_gmt":"2017-05-18T11:52:32","guid":{"rendered":"http:\/\/dana.com.br\/canaldana\/?p=16961"},"modified":"2017-05-18T08:52:32","modified_gmt":"2017-05-18T11:52:32","slug":"ford-lanca-acoes-para-agilizar-servicos-de-pos-venda-de-caminhoes","status":"publish","type":"post","link":"https:\/\/dana.com.br\/canaldana\/2017\/05\/18\/ford-lanca-acoes-para-agilizar-servicos-de-pos-venda-de-caminhoes\/","title":{"rendered":"Ford lan\u00e7a a\u00e7\u00f5es para agilizar servi\u00e7os de p\u00f3s-venda de caminh\u00f5es"},"content":{"rendered":"<p><em>Frota &amp; Cia<\/em><\/p>\n<p>&nbsp;<\/p>\n<p>A Ford Caminh\u00f5es lan\u00e7ou este m\u00eas o novo posicionamento da marca, focado nos servi\u00e7os p\u00f3s-vendas. Com o slogan \u201cO seu mundo n\u00e3o pode parar\u201d, a montadora criou o C\u00e9lula de Unidade Parada, que monitora todas as oficinas da rede em tempo real e atua quando for preciso resolver problemas para que o ve\u00edculo do cliente volte a rodar.<\/p>\n<p>&nbsp;<\/p>\n<p>Para que a manuten\u00e7\u00e3o seja eficaz, a empresa reuniu um grupo de t\u00e9cnicos e engenheiros das \u00e1reas de Servi\u00e7o ao Cliente e Engenharia de Servi\u00e7o, com o objetivo de responder os clientes em todas as fases do processo, desde o diagn\u00f3stico e disponibilidade de pe\u00e7as at\u00e9 a autoriza\u00e7\u00e3o e execu\u00e7\u00e3o de servi\u00e7os.<\/p>\n<p>&nbsp;<\/p>\n<p>Iniciado em outubro do ano passado, o programa agora est\u00e1 em completo funcionamento e, como resultado, o n\u00famero de caminh\u00f5es parados nos distribuidores fora do tempo programado caiu 80%.<\/p>\n<p>&nbsp;<\/p>\n<p>\u201cHoje, conseguimos saber instantaneamente se h\u00e1 algum caminh\u00e3o parado aguardando manuten\u00e7\u00e3o na nossa rede em todo o Brasil, qual \u00e9 o ve\u00edculo, o seu problema e h\u00e1 quanto tempo, e atuamos para ele voltar a rodar o mais r\u00e1pido poss\u00edvel\u201d, diz o gerente de Servi\u00e7o ao Cliente da Ford Caminh\u00f5es, Wilson Vasconcellos.<\/p>\n<p>&nbsp;<\/p>\n<p>Segundo o executivo, o pre\u00e7o de compra de um caminh\u00e3o representa apenas 12% do seu custo total de opera\u00e7\u00e3o, considerando uma vida \u00fatil de cinco a oito anos, e o resto \u00e9 manuten\u00e7\u00e3o. Isso mostra a import\u00e2ncia dos servi\u00e7os de p\u00f3s-vendas na atividade do transporte rodovi\u00e1rio.<\/p>\n<p>&nbsp;<\/p>\n<p>\u201cEstamos focando nosso trabalho para entregar o que o cliente quer e precisa, ou seja, um servi\u00e7o r\u00e1pido, com alta qualidade e pre\u00e7o justo. Al\u00e9m da cria\u00e7\u00e3o da nova estrutura, investimos em treinamento e realinhamos o pre\u00e7o de centenas de pe\u00e7as, o que aumenta a nossa competitividade diante de todas as op\u00e7\u00f5es dispon\u00edveis no mercado\u201d, finaliza Vasconcellos. (Frota &amp; Cia)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Frota &amp; Cia &nbsp; A Ford Caminh\u00f5es lan\u00e7ou este m\u00eas o novo posicionamento da marca, focado nos servi\u00e7os p\u00f3s-vendas. Com o slogan \u201cO seu mundo n\u00e3o pode parar\u201d, a montadora criou o C\u00e9lula de Unidade Parada, que monitora todas as oficinas da rede em tempo real e atua quando for preciso resolver problemas para que\u2026 <a class=\"readmore\" href=\"https:\/\/dana.com.br\/canaldana\/2017\/05\/18\/ford-lanca-acoes-para-agilizar-servicos-de-pos-venda-de-caminhoes\/\">Leia mais \u00bb<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[79],"tags":[],"class_list":["post-16961","post","type-post","status-publish","format-standard","hentry","category-mercado"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ford lan\u00e7a a\u00e7\u00f5es para agilizar servi\u00e7os de p\u00f3s-venda de caminh\u00f5es - Canal Dana<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dana.com.br\/canaldana\/2017\/05\/18\/ford-lanca-acoes-para-agilizar-servicos-de-pos-venda-de-caminhoes\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ford lan\u00e7a a\u00e7\u00f5es para agilizar servi\u00e7os de p\u00f3s-venda de caminh\u00f5es - Canal Dana\" \/>\n<meta property=\"og:description\" content=\"Frota &amp; Cia &nbsp; A Ford Caminh\u00f5es lan\u00e7ou este m\u00eas o novo posicionamento da marca, focado nos servi\u00e7os p\u00f3s-vendas. 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